Content Management Systems

A Content Management System (CMS) provides a fully-featured front-end website which is controlled by a separate back-end website. Website owners or employees use the back-end site to set up pages, add or edit content, add features such as blogs, event calendars and so forth, all in an easy-to-understand question and answer format. Just decide what you want, fill in the blanks, and your work immediately and automatically appears on the public, or front-end, side of your web site. Content management systems can be flexible enough to deal with any site design or structure - this website, for instance, is built on our own CMS that we have created expressly for our customers.

CMS Operation

Working with a Content Management System is as easy as filling in forms on special web pages which in turn take the information and text you provide and present it in your public web pages. A CMS permits you to add or remove pages, edit page content and layout, add images, Flash, videos, and work with more sophisticated elements in your web site such as blogs, customer testimonials, news and press releases, and much more. Our CMS also provides you with the ability to edit and send out e-mail newsletters, manage your website’s contact forms and monitor their usage, construct calendars of events to keep customers and visitors informed of important dates, and more.

In the private side of your website you have all of the tools necessary to customize the public side of your web site. For most operations, a few clicks of the mouse is all you need. The ability to update the content on your website will make your website much more useful for your visitors as you respond to changes in the market or changes within your company; these same updates also make your website more attractive to the search engines in their quest to root out the freshest and most relevant information possible for any given search term.

UPDATE: Download a PDF describing how our CMS can help franchise companies, dealer networks and other organizational structures with multiple locations.